Rant: My cousin's garage sale ad revealed a better way to target local folks.

He just posted a flyer in our neighborhood group online. Now I approach local ads differently!

3 comments

3 Comments

Yeah, heard something similar from a friend who runs a small bakery. She said neighborhood groups online often beat broader social media for local stuff. Makes total sense when you think about it.

dixon.spencer1mo ago

Honestly, see this all the time with local businesses. The hardware store here gets more calls from our town's Facebook group than from their Instagram ads. Neighbors trust recommendations from people they know online, so they show up and keep coming back. Big social media feels too noisy for that kind of close knit support.

knight.reese1mo ago

Nah, gotta disagree hard on that one. Big social media reaches way more people, period. Those tiny neighborhood groups? They're an echo chamber of the same fifty people. For a bakery, you want new customers, not just the neighbors who already know you. Plus, younger folks live on the big apps, not random local forums. You miss them completely.