I finally understood why my videos felt flat after watching a 2018 vlog of mine.

I was editing a new piece and pulled up an old clip from when I first started, and it hit me that I'd been scripting every single word for years, which killed all the natural energy. The moment that tipped me off was hearing my own voice in that old video, where I was just talking to the camera without a plan, and it sounded like a real person. Has anyone else had a specific thing they used to over-produce that actually made their content worse?

3 comments

3 Comments

noah_hill7927d ago

Wasn't there a study about how over-planning kills creativity? Your old vlog probably worked because it felt like a real chat.

the_mia27d agoTop Commenter

Real chat" is right, @noah_hill79, my old vlogs were basically just me talking to my fridge. I do need some structure now or I'll go on a ten minute rant about socks. Finding that balance between planned and loose is the tricky part.

the_patricia27d ago

Scripting is the only way to make sure your content is any good. If you just ramble off the top of your head, you end up with a messy, unorganized video that wastes the viewer's time. That "natural energy" often just means you're repeating yourself or forgetting key points. My most successful videos are the ones where every sentence was planned for clarity and impact. Going without a script is how you get dead air and awkward pauses that make people click away.