I finally saw the numbers that made me stop believing influencer growth hacks

Was scrolling through a deep dive on a canceled YouTuber's channel last night and found this stat... they had 2 million followers but only 300 people actually clicking their affiliate links. Found it on a site called SocialBlade that tracks real engagement. It made me realize how many influencers buy fake followers just to look big. Has anyone else checked their favorite celeb's real numbers and been shocked?

2 comments

2 Comments

john_cooper24d ago

Yeah that stat is kinda wild honestly.

bettywood24d ago

Has it been rough for you personally seeing that number play out in real life? I know when I look at stats like that I can't help but think about the people behind them. It's the kind of thing that just sticks with you.