Changed my mind about Taylor Swift's Instagram after that one post

I used to think she was way too calculated with her social media, like every post was focus grouped to death. But then I saw that video she posted last Tuesday where she tripped over a cable while trying to do a dramatic reveal of the new album variant. She left the whole 90 seconds up, stumble and all, and it got 12 million views in like 4 hours. Made me realize even A-list stars mess up and just hit post anyway. Did anyone else catch that or am I the only one who found it hilarious?

2 comments

2 Comments

averywilliams7d ago

Bet your ass she knew exactly what she was doing too

emery_young136d ago

Read a blog that broke down her analytics and @averywilliams is probably right, that stumble probably got more engagement than a perfect post would have.