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I spent $250 on a 'viral strategy' consultant and it was a complete waste of money.
Everyone in my circle was talking about how you need to hire an expert to decode the algorithm. I paid this guy who promised a custom plan to get my small business's posts trending. His big advice was to just post more 'relatable fails' and use trending audio, which is the same free advice you get everywhere. He gave me a fancy report but nothing actually worked. My engagement stayed the same. I think a lot of these 'behind the scenes' experts are just repackaging common sense. Has anyone actually had a strategy pay off, or is it mostly luck?
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terry_jones6mo ago
$250 for the secret that you should post more fails? I could have told you that for a bag of chips and a soda. Did his report at least come in a nice binder?
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dianal946mo ago
Ugh that is so frustrating and I totally get it. I mean I had a similar thing happen with an SEO person last year who basically just told me to use more keywords. It's like they take the most obvious stuff and wrap it up in a fancy PDF to make it feel special. Feels like a total scam when you realize you paid for common sense.
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