Question about switching from longer videos to quick clips on my feed

I mostly posted one or two minute project videos for a while, but then I noticed my views were getting really low. I started cutting them down to just the best twenty seconds, and my shares went way up (it was kind of surprising). I think the apps really want you to stick around for the full clip now. Has cutting things down helped anyone else get seen more?

3 comments

3 Comments

susan8981mo ago

The thing people miss is that more shares doesn't always mean a better audience. You might get eyes on the clip, but they won't remember who made it. I switched back to longer stuff because the shorter viewers never stuck around.

jamie_white1mo ago

Totally get that, @susan898. My buddy's viral shorts never brought returning viewers.

joseph_torres1mo ago

Ever think about how much harder it is to edit those tight twenty second clips? Making every single frame count is a pain in the butt compared to just letting a longer video breathe.