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Hot take: Posting at 6pm every day is actually hurting your reach
Everyone in this group keeps saying to post at the same time daily, but I tested that for 3 months with my home repair tips page and saw steady drops. When I switched to posting right after major storms or utility outages, my engagement jumped by 40% because people were already searching for answers. Has anyone else noticed that sticking to a rigid schedule kills your natural connection with what's actually happening?
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angela_grant1mo agoMost Upvoted
...and your audience stops paying attention because they know what's coming. I've seen the same thing in my own woodworking group - posting when people are actually fixing things after a storm gets way more traction than my Tuesday afternoon slot ever did. Timing matters less than real world relevance.
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patriciareed1mo ago
Caught myself falling into that trap a few years back. Had this whole schedule for posting repair videos on Saturdays and wondered why nobody cared. Then my neighbor's furnace went out in January and I filmed the whole thing, just for kicks. That video got more views in a day than all my scheduled stuff combined.
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