Almost bought the super bowl spot that ran 4 times, my cousin talked me into the 30 second cringe one instead
My agency in Austin had two cuts of the same ad last month, the 60 second feel good one and the 30 second weird one with the dancing mascot, and we ran the weird one which got 2 million shares but also got us dragged on every single ad blog for a week, so now I want to know if anyone else has picked the cringe cut over the safe cut and how that went for you.
The thing nobody talks about is that the shares and the dragging come from the same place. People don't share ads they feel neutral about, so the weird cut got you both at once and the safe one would've got you neither. Honestly the blogs being mad for a week is cheaper than paying for that many eyeballs, idk though maybe that's just how I cope after our mascot thing.